Illuminating. Thought provoking. Colourful. Educational. Insightful. Creative.
The ad was banned in the United States – Mattel, the makers of Barbie issued a cease and desist order.
From Anita Roddick’s former blog (founder of the Body Shop) – Their reason: Ruby was making Barbie look bad, presumably by mocking the plastic twig-like bestseller (Barbie dolls sell at a rate of two per second; it’s hard to see how our Ruby could have done any meaningful damage.) I was ecstatic that Mattel thought Ruby was insulting to Barbie — the idea of one inanimate piece of molded plastic hurting another’s feelings was absolutely mind-blowing.
It’s a great example of how perspective influences everything.